Bernard Zick'sREIT REAL ESTATE REPORTJanuary 2004
The REIT Real Estate Report is published about once a month. It is intended to serve no special or worthwhile purpose. It is just my way of telling you what is going on in the world of real estate education. My only goal is that I don't get sued and you are entertained a bit. For an e-newsletter of merit, our next issue of Advice for the Impatient Investor will be out the first week of February. |
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Editors: Bernard "Barney" Zick bernard@zick.com, Karen Zick and Amy McIntee |
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More on the History of Real Estate Education (Back to top)
This “history” is guaranteed not to change your life! But have you ever wondered how all this real estate education started? I do get asked now and then, so here is the third installment of a short series…
Last time we gathered by the fireplace, dear friends, we got to the point in time when Al Lowry was doing seminars and Bob Allen was about to enter the picture. Bob got his degree in marketing. He is excellent at it. And he has more guts to do bigger than life marketing stunts than anyone I personally know.
Bob had one, maybe two real estate deals when he decided to write his book. (I don’t know if he ever did another deal again.) The genius of his concept was the title…“Nothing Down.” Bob had hooked up with A.D. Kessler (not related to Ernie). A.D., (that’s a whole different story!), had purchased Creative Real Estate Magazine. That magazine, back then, was written by and for Real Estate Exchangors. They were the real grandfathers of “Creative” acquisition techniques.
CRE Magazine sponsored a host of really intensive real estate seminars. They were for brokers, exchangors, and no unlicensed investors were invited. The cornerstone course had been recently taken over by a young, brash, believe it or not slim, 6-4 guy named Bernard Zick. (Hey, that’s me!) It covered all the ways to buy for nothing down. Bob had gone to an earlier version of the same course from Robert Steel, a well known exchange broker.
There was another course out there which was new. It was “Making it Big on Little Deals” taught by Miller and Schaub. Bob took all the courses he could get before completing his book. He must have cut a deal with A.D. to get a discount on the three day seminars because he was taking tickets at the back of the room when I did my first Salt Lake City event. It was 1979 or 1980.
Schaub’s course taught people how to buy houses. The Creative Real Estate or Creative Formulas (we now call it Creative Financing) Boot Camp told you all the ways to structure financing to do pro-buyer and nothing down financing of deals. This research, combined, makes up the book “Nothing Down.” Bob, being a super promoter and great marketing man, started making a name for himself as an author. The book did well.
Over in the other corner of the world, the Nickerson-Lowry group was the only seminar game in town. But Al had promised Rich Powelson and the Lowry crew (according to them) pieces of profit and other goodies. According to Al, this was not the case. And the big action in their money making machine was the television ads that brought people in for the weeknight pre-seminars. The weekend event was purchased at those pre-seminars, done by a variety of speakers.
A guy name Larson, if I remember right, ran the television ads. Well Larson also got cross ways with Al (who I think of as a very likeable guy) and before you know it, Larson was cutting a deal with Bob Allen. He basically told Allen, if you will let me put your name on these seminars, and pull contents from your book, all you need to do is let us use your name and we will do all the rest. He got most of the instructors to switch (except Powelson).
It was a sweetheart deal for Bob. All he had to do was sit back and get paid. He got about $38 per head and they were putting 1,000 people per month through the seminars. This started a not so great relationship between Bob and Al. Neither one will admit to it, but for years, there was insider spying. “I’ll fire you if you talk to them about a job” sort of things being done by people in their various organizations. No love lost for sure.
Both their careers have had high points and low points. Bob has been up a lot but he has gone down more and more often. Al only went down for the count once. But if I ever write a book on this it will take several chapters! Bob’s big mistake, as I see it, was using his money to go into the seminar business. He should have just kept the cash and stayed home. But that is a story for next time. |
GRAB IT QUICK!!! One Time Only Income Property Boot Camp Pre-Sale of CDs(Back to top)
By request, we are going to do
ONE Boot Camp on the subject of "How to Buy and Sell
Apartments and Other Income Properties" on Saturday and
Sunday, January 17th and 18th in Houston. We may have
already sold out by the time you read this, but, just in
case, call our office at 800-677-3253 to check if seats are
still available! It will be too meaty for most of you. This
will be a number crunching, left-brain burner and I am
bringing in an industry expert for the first day of
analytical study. |
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Last East Coast CREATIVE FINANCING BOOT CAMP for 2004 in Ft. Lauderdale on January 24th & 25th (Back to top)Escape the cold and join Barney for sun and fun in Ft. Lauderdale, Florida at our Creative Financing Boot Camp. A limited number of seats are still available for this intensive, must-attend course. Learn secret strategies that could potentially be worth 100 times your cost to attend the event! The class assignment will be getting a contract signed on Saturday night of the two-day boot camp. We may even advance you the money to do the right deal! This is a "required" course for those beginning their investing careers and for pros that need to be reminded of the great techniques they forgot and need to use! It will be on Saturday & Sunday, January 24th and 25th, 2004 at the The Westin Ft. Lauderdale, 400 Corporate Drive, Ft. Lauderdale, FL 33334/954-772-1331. Check in begins at 8:00 A.M. each day and the boot camp is from 9:00 a.m. – 5:00 p.m. each day.
It is no secret that fortunes have been made by those that
know how to use real estate’s creative tools. Now, details
of those financial maneuvers, the tools used by top money
making professionals, the powerful easy-to-learn solutions
for you and your clients’ problems are explained. Our
Creative Financing Boot Camp will show you why the seller
does NOT REALLY NEED CASH and how to convince them they
don’t, how to get no interest and no payment loans, and how
to finance expensive properties so that you break even. All
the rules go out the window! Barney's students receive special pricing. For details, call 800-677-3253 or email reitbootcamp@kingwoodcable.net. |
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Real Estate Financing One-Day Seminar in California with Wright Thurston Students
(Back to top)
Since our Real Estate Financing Seminar in Salt Lake City was so well-received, we plan to conduct another one! This is a joint venture with my long time friend Wright Thurston. Both Wright and I share a real desire to get our beginning students off to a great start. This is most likely the only free event I will do in Northern California this year. It is NOT open to the public. It is only open to my newsletter subscribers and folks who have purchased my educational materials. Plus, Wright is inviting a few of his students to attend. I will be the only speaker unless I ask one of you or an expert in the field to say something. This event has sold for $495 nationally but is yours for free if you sign up now. Our last few events have sold out. We had 750 people at a recent seminar and the afternoon follow-up had them sitting on the floor!
Join us in the San Francisco Bay Area near the airport on January 31st. DO plan on attending if you want to find out how to creatively do the deal no one thinks you can do. You will learn how to convince a seller they do not need the cash…and how to structure deals that pay and pay and pay. We are talking about breaking even when no one else can make the deal break even. You'll learn how to get institution loans, how to get mortgage profits from every potential buyer and how to get cash flow from financing properties.
Click here for more details or call us TODAY at 800-677-3253 to reserve your seat! |
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A Success Story: (Back to top)We always enjoy hearing from our students who are achieving their goals using our techniques. If you have a story to share, just send the details in an email to newsletter@zick.com with "success story" in the subject line. Go to http://www.zick.com/helpfullinks/testimonials.shtml for more information. Here is an example of two students (brothers) who are getting results!
Hi, Barney, |
Fun on the Road(Back to top)I was driving to San Antonio to get some more photos of the shopping center that I and a few students are buying. (The deadline to get the last investors lined up is January 20th…so if you are still interested, hop to it. Send me an email with "Shopping Center" as the subject to bernard@zick.com.) On the road side of I-10 was a bill board. It was advertising a snake farm tourists could visit. What got my attention was that this snake farm is the only one that I have seen that also had parrots on display. Now that struck me as funny. I wondered, did any one ask those parrots, “Hey guys…wanna go live on a snake farm?” I’ll bet not! Talk about a crummy work environment…one wrong move and you will be eaten by a co-worker! |
The Fine Print...We will publish the REIT Real Estate Report, containing Real Estate Education Industry News and a lot of personal opinions, and Advice for the Impatient Investor, approximately once a month. (However, keep in mind, our newsletters are free so don't get upset if we skip one occasionally!) Advice for the Impatient Investor has been published for fourteen years (but, not in a row). Folks smarter than us told us to say: We take no responsibility for the accuracy of the postings. All contents of the postings are the responsibility of the posting party. The foregoing material is strictly for informational purposes only and does not provide legal, financial, accounting or investing advice or services. Use of any of the foregoing information does not create a client relationship. You should not act on the information provided without seeking legal, accounting and tax counsel of your choice. We reserve the right to terminate the subscription of anyone at any time. Copyright note: Submission of an email message or art work affirms that you are authorized to and have given Bernard Zick, et al, non-exclusive permission to reprint the content of your message in all forms, electronic or otherwise, in all languages throughout the world. Copyright © 2004 by Real Estate Investors Training Corporation, Kingwood, TX ISSN # 0272-8559 All Rights Reserved, no reprints to other email lists or websites without Bernard Zick's permission. You have permission and are encouraged to forward this e-newsletter in its entirety to a friend! To subscribe, click here Check out our website: www.zick.com To MANAGE YOUR SUBSCRIPTION, please send e-mail to: newsletter@zick.com. Please type, 'change account information' in the subject line if you have an address change or if you no longer are interested in receiving this e-newsletter, type 'no thanks' in the subject line of your e-mail. Our lists are NEVER sold. Article submissions and questions are welcome and should be sent to amy@emcii.com. Mail to:
P.O. Box 6399, Kingwood, TX 77325-6399 |
